10 benefits of having professional & responsive web design
Having a responsive and professional website has a lot of perks that come with it and can be helpful to meet your business or blog needs. Although responsive web design has become increasingly popular among web surfers and website owners, a lot of people are yet to see the need for it. In case you are wondering, what’s all the fuss about responsive web design and why should one even pay attention to it when considering having a website? You are definitely in the right place as we have got you covered.
In this post, we will show you 10 benefits of having a professional & responsive website for your personal or business needs. So before we continue, let’s get to understand what having a professional & responsive website all is about.
A professional and responsive website can be said to adjust itself according to the viewer’s needs irrespective of the configurations, screen size, and specifications, whether mobile or pc. This is made largely possible because of 3 core principles that every designer, as well as a modern framework or CMS (content management system), adheres to namely; Fluid grids, Media queries, and responsive images & media. Each of these works hand-in-hand to give your website that professional and responsive outlook, just suitable for your viewers.
So now that this is understood, let’s get to see 10 different benefits of having a professional & responsive website for your personal or business needs. Many advantages having a professional and responsive website can bring to accelerate your business growth. They include:
Increased user conversion rate of your website
You have about 7-10 seconds to capture someone’s attention once they land on your website — that’s not a lot of time to deliver your message. With a responsive and professional website, you can be sure to meet the needs of your potential customers immediately — all while letting them know they’ve come to the right place. This will increase conversions as people will find what they need quicker, making easier for them to do business with your company. This helps you easily convert new customers to your business.
Increased traffic of mobile users to your business
Having a professional and responsive website attracts more mobile users to your website as it is more user-friendly. This gives you the best opportunity to have a wider reach to potential customers.
Saves cost of website development
A professional and responsive website saves a huge chunk of your money. The cost of building multiple code databases for different platforms requires a lot of money. Having a professional and responsive website requires a single code database, with styling sheets optimized to adjust themselves accordingly to varying platforms and screen resolutions. This reduces your website development cost.
Enhanced mobile search engine visibility
Times have changed and people are spending more time than ever consuming information on their phones. Because of this, Google has changed to mobile-first indexing — this means websites that aren’t mobile friendly will be “penalized” for not adding value to the mobile experience. With responsive web design, the search engine visibility of your website tends to increase for mobile users. This makes your website appear more in search listings by mobile users.
Enhances user experience
User experience is a vastly important piece of web design. Bounce rate, sessions per user, and number of page views per session are just a few of the analytics that Google and other search engines take into account when ranking your web pages. Having good user experience via professional and responsive web design will help you increase the likelihood of creating an environment that will improve baseline analytics and user satisfaction. Remember, we have to make the user happy, which in turn makes Google happy — a win, win for everyone.
Improved website speed time
The responsive fluids and images tend to make a professional and responsive website load faster for all platforms, especially mobile and tablet platforms. This makes visitors stay longer on your website.
Increased revenue for your business
A professional and responsive website has the flexibility of adaptation to different web environments. This makes your website more consumer-friendly, making you stand out among your competitors, leading to an increase in revenue for your business.
Increased credibility of your business Website
Having a professional and responsive website makes visitors likely to spend more time on your website. This lowers the bounce rate for your website, which is the percentage of visitors who navigate away from a website after seeing only a single page. This increases the credibility of your business website.
Increased social sharing of your Website
Being mobile-friendly, a responsive web design can lead to an increase in social shares of your content. This allows you to establish a robust social presence for your business. The better and more authoritative your social is, the more relevant your brand will be
Provides quality backlinks to your website
A responsive website can increase the number of sites that are willing to link back to your website. This helps in your SEO strategy as your site becomes considered a reputable source of information by other websites. The more authoritative your website is in Google’s eyes, the higher your page will rank in search results.
In wrapping this up, the bottom line is that you can accelerate your business to grow faster with a professional and responsive web design. So keep this in mind, the next time you plan on designing a website.